Celebs, Babies, Beer: Super Bowl Ad Time

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Celebs, Babies, Beer: Super Bowl Ad Time

Monday, February 04, 2013 7:59 AM

NEW YORK [AP]

It's showtime!

While the San Francisco 49ers and the Baltimore Ravens battle each other on the field during Super Bowl XLVII, advertisers will compete against each other on advertising's biggest stage.

The stakes are high, with 30-second spots going for as much as $US4 million ($A3.85 million) this year, and more than 111 million viewers expected to tune in.

About 28 of the 35-plus advertisers released ads early this year, trying to get a head start on capturing the buzz on social media sites. But early buzz is no guarantee viewers will remember your spot the day after the big game. And of course, some advertisers are waiting for Sunday night for the big reveal of their spots, including M&Ms, Chrysler, Oreo and BlackBerry.

Until then, here are some of the ads that have so far been released...

Seth Rogen and Paul Rudd for Samsung Galaxy...

Kia tells us where babies come from...

Check out Volkswagen controversial ad...

Kaley Cuoco from Big Bang Theory stars in Toyota's RAV4 ad...

Audi takes us to prom night...

Here's a sneak peak of Amy Poehler's ad for Best Buy...

The Rock is desperately seeking milk for MilkPep...